Lean Startup

How We Create Breakthrough Solutions by Uncovering Customer Painpoints

How did Uber shake up the taxi industry in just nine years? Here are four lessons we’ve taken from Uber’s success and six things we suggest you do   Ten years ago, taxi companies around the world were sitting pretty. The market hadn’t changed significantly in 100 years – sure technology was helping with process, …

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Techweek debate: Corporates, Startups and Innovation

Is the key to innovation for corporates partnering with startups or is there more to it?   On 24 May 2018, I was fortunate enough to participate in a Techweek debate organised by Pixel Fusion. The topic was “The key to successful corporate innovation is corporates partnering with startups”. Luckily, to suit my rebel personality, …

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You’ve Found the Customer Painpoints. What Next?

A key step in our process is identifying customer painpoints with our customers. We are always talking about finding customer painpoints but, once you have done that, what next? During our innovation workshop, after we have agreed and listed all the customer’s problems, there is usually a big “Aha” moment as the participants realise the …

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